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August  1995
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Product: Defining the Internet Opportunity
Company: O'Reilly & Associates (Sebastopol, CA)
Telephone: (707) 829-0515 x231, (800) 998-9938
Fax: (7070 829-0104
E-mail: florence@ora.com
URL: http://www.ora.com/survey/
Description: Analyzed results provide demographic information about Internet users and their reasons for using the Internet, Web, or other online services and their online and offline purchasing patterns. Highlights of the study include features that attract Web surfers to a Web site and factors that will transform a web surfer into a web buyer, including their past and expected future online transactions

If you have problems with this magazine, contact webmaster@sunworld.com
URL: http://www.sunworld.com/swol-08-1995/swol-08-np-ora-net-survey.html
Last updated: 14 August 1995

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